Izitika zokuzinamathela ziye zaba yingxenye ebalulekile yamasu we-B2B Marketing, enikeza indlela eguquguqukayo neyabiza kakhulu yokwandisa ukuqwashisa ngomkhiqizo kanye nokuphromotha. Kulesi sihloko, sizohlola amacala okusebenzisa amasha we
Uhlelo lokusebenza lwe-B2B lokuqwashisa nge-Prap-adhesive iphepha nokuqashelwa kwizitika zemboni ze-B2B ezinamathela ngokuzinamathela kuyindlela ephumelelayo yokwandisa ukuqwashisa kanye nokuthandwa embonini ye-B2B. Ngobuciko bokuklama izitika ezifaka ilogo yenkampani yakho kanye nezinto zomkhiqizo okhiye, amabhizinisi angakwazi ukudonsa kahle ukunakwa kwamakhasimende angaba khona. Ngokokutadisha okwenziwe yi-Advertising SpecialTies Institute (ASI), ama-85% abantu abakhumbula abakhangisi ababanikeze imikhiqizo yokuphromotha efana nezitika. One well-known industry that utilizes stickers to increase brand awareness is the transportation and logistics industry. Stickers bearing the company's logo and contact information act as mobile billboards to promote the brand from afar. Ngokufanayo, izinkampani zokwakha zibeka izitika ngomkhiqizo wazo emishini yazo nemishini yokukhiqiza ukuvezwa komphakathi okuthe xaxa kukhuthaze imikhiqizo kanye nezinsizakalo zokushintshana kweIvumela abathengi be-B2B ukuthi bakhuthaze ngokucophelela imikhiqizo yabo nezinsizakalo zabo.
Izitika zinamathuba amaningi okuqamba, ukuhlinzeka ithuba eliyingqayizivele lokukhombisa ubuhlakani nokuzibandakanya nezithameli zakho okuhlosiwe. Ukusuka kumajamo ngokwezifiso kanye nemiklamo efa-usike kuma-holographic kanye nama-ekhethekile ukuqeda, izitika zingaguqulwa zibe yizinto zokuphromotha zamehlo. Umkhiqizi wezobuchwepheshe oholayo uyisibonelo esisodwa senkampani esetshenziswa ngobuciko izitika ukukhuthaza imikhiqizo yayo. They have launched a line of limited edition stickers featuring popular video game characters. These stickers come bundled with high-performance computer components, appealing to gamers and technology enthusiasts.
to its target audience. This technology helps create emotional connections and build brand recognition. Isibonelo esisodwa esiphawuleka wuhlobo lokugqoka lokuziphatha olufaka imiyalezo yokuqina emiklamo yayo yesitika. Ngokuthenga konke, amakhasimende athola isitika esibonisa ukuzibophezela kwawo kwimikhuba enobungane yemvelo. Ngokwenza kanjalo, umkhiqizo uqinisa amanani awofuthi igqugquzela amakhasimende ukuthi avumelanise nezindlela zenkampani yenkampani.Izindlela ezinamathele ezinamathela ngokuzinamathela.
Stickers not only offer a cost-effective alternative to traditional packaging design, but also provide a more flexible solution. With customization options, stickers can be easily applied to a variety of packaging, including boxes, envelopes, and product packaging. A leading e-commerce company revolutionized its packaging strategy by adopting self-adhesive stickers. By printing shipping labels on stickers, they eliminate the need for separate packing slips and stickers, simplifying the packaging process. Lokhu okusha akugcini nje ngokusindisa isikhathi nezindleko, kepha futhi kuhlinzeka namakhasimende ngesipiliyoni esithandekayo se-UnBonseling.Izifiso ezinamathela njengehluzo zemoto zisebenzisa enye indlela emisha yabathengi be-B2B ukukhuthaza imikhiqizo yabo. Ngokuguqula izimoto zenkampani zibe ngamathuluzi okukhangisa amaselula, amabhizinisi angakhiqiza ukuvezwa komkhiqizo okubanzi ekuhambeni.
Ngenxa yalokhu, inkampani ayikhuphuki kuphela ukuqwashisa kwayo komkhiqizo, kepha futhi yathola ukwanda okukhulu kwemibuzo yamakhasimende kanye nokuguqulwa. stickers offer a unique twist on this approach. B2B buyers are now leveraging the potential of stickers as stand-alone promotional items.
, such as water bottles, laptops or notebooks, turning them into walking advertisements. One technology conference made creative use of stickers, providing attendees with branded stickers containing QR codes. These codes direct users to exclusive content and resources related to the conference. Le ndlela yokusebenzisana ayikhuthaza nje kuphela ukubamba iqhaza kepha futhi ihlinzeka ngokuqonda okubalulekile ezintshisakayo ze-Atteee ngokuhlaziywa kwemicimbi. attendees.
Stickers can be used as event badges, allowing attendees to showcase their affiliation with a specific brand or organization. Additionally, stickers can be distributed as giveaways during trade shows, conferences, and industry events. A software company uses stickers as event badges at its annual user conference. Izitika azisebenzi kuphela njengokukhonjwa kepha futhi zinento exhumanayo. Khuthaza ababekhona ukuthi baqoqe izitika ezivela emazwini ahlukene abakhona, bakha umuzwa wokufeza kanye nokukhuthaza amathuba okuxhumana.
Ngokwengeziwe, izitika zingasebenza njengeziqalo zengxoxo, zikhuthaza ingxoxo ngesihloko esithile se-stickesive esebenza izindleko zokusebenza kwezindleko kanye nezindawo zokuzinamathela ezisebenza ngokuzenzisa zihlinzeka ngezixazululo zokuthengisa ezisebenziseka kalula zabathengi be-B2B ezimbonini ezahlukahlukene. Izitika zishibhile kakhulu ukukhiqiza nokusabalalisa uma kuqhathaniswa nezinye izinto zokuthengisa zendabuko ezinjengezincwajana noma amabhanela. Ngokwengeziwe, ukuguquguquka kwabo kuvumela amabhizinisi ukuba awasebenzise ngezindlela ezahlukahlukene, akhulise ukubuyiselwa kwemali emalini esetshenziswayo futhi azenze aze akwazi ukufaka izitika ezinamathela, ukuzenzela ukukhetha kokuqala kwabathengi be-B2B. Ngokungafani nezinto zokuthengisa ezikhuthele zabasebenzi, izitika zingasetshenziswa ngokushesha futhi kalula ezindaweni ezahlukahlukene.
Ngokwengeziwe, izitika zenzelwe ukubekezelela izimo ezahlukahlukene zemvelo, ziqinisekisa ubude bazo nokuqina.Tanya.Theliwe nezindlela zokulinganisa izixazululo ezinama-adhesive ezinamathela ezinamathela ezinamathela ezinamathela ezinamathela ezinhlamvini ezihlosiwe, zivumela abathengi be-B2B ukuthi bafinyelele izingxenye ezithile zamakhasimende. By customizing stickers with industry-specific designs and relevant messaging, businesses can effectively engage their target audience.
Ngokwengeziwe, impumelelo yesu lakho lokumaketha elisuselwa ku-Sticker lingalinganiswa ngamamethrikhi anjengamanani wokuhlenga we-sticker, ithrafikhi yewebhusayithi, kanye nezimpendulo zamakhasimende.I-Entertholptime.I-EPPTEPT.IMPHAKATHI. Their applications range from increasing brand awareness to creatively promoting products and reinforcing brand value. B2B buyers utilize stickers in a variety of ways, including packaging, vehicle graphics, promotional products and event marketing. Self-adhesive stickers are cost-effective, easy to use and highly targeted, making them increasingly popular in the B2B industry. As companies continue to explore and experiment with stickers, their growth potential remains promising.
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Isikhathi Sokuthumela: Oct-17-2023