Intangiriro
Indwara zimaze igihe kinini ari igikoresho cyiza cyo gutumanaho no kuranga. Kuva mugutezimbere ubucuruzi bwo kwirinda ibicuruzwa, bifite porogaramu zitandukanye. Muri B2b (ubucuruzi-kuri-bucuruzi) Inganda, Custom-Custom-Custom-Customs Opeskes Yamenyekanye ko izwi cyane yo kuzamura ibiza, ibikorwa byumurongo, no kurera uruhare rwabakiriya. Iyi ngingo irasuzuma inzira yiminota myinshi irimo gukora imigenzo yihariye yo kwifata ku baguzi ba B2B. Mukwirukana muri buri cyiciro, uhereye ku iterambere ryiterambere kugirango umusaruro, tuzasesengura amakuru akomeye atanga umusanzu mubicuruzwa bisanzwe bidasanzwe.
GakondoKwiyitahoGira uruhare rukomeye mu ngamba zo kwamamaza B2B. Bakora nk'imyifatire ifatika yo kongeraho kugaragara, gutandukanya ibicuruzwa, no kumenyesha ubutumwa bw'ingenzi. Nk'uko ubushakashatsi bwakozwe na Hubspot, 60% by'abaguzi basanga abakomeye bafite agaciro mu gushiraho ikirango. Byongeye kandi, ubushakashatsi bwa 3m bwerekanye ko abaterankunga bamamaza bafasha kongera ibicuruzwa no kuba indahemuka kubakiriya, hamwe na 62% byabaguzi bavuga ko bishoboka cyane kugura ibirango bitanga ibiranga.
Intambwe ya 1: Gutezimbere Iterambere: theinzirayo kurema uduce twibifatamye bitangirana no guteza imbere ibitekerezo. Bikubiyemo kwerekana intego nintego za sticker, gukora ubushakashatsi ku bateze amatkuntu no ku isoko, no gufatanya neza n'abashushanya. Gusa nugusobanukirwa ibi bintu bishobora gukora imiyoboro ishyiraho amagare yumvikana nabahawe. Kurugero, umuguzi wa B2B ureba guteza imbere ibikorwa byangiza ibidukikije bishobora guhitamo imikino ikozwe mubikoresho byatunganijwe cyangwa nibishushanyo bishimangira kuramba.
Intambwe ya 2: Igishushanyo na prototyping: Icyiciro gikurikira gikubiyemo kuzana igitekerezo mubuzima binyuze muburyo bwa digitale na prototyping. Ibishushanyo mbonera bikoresha software nibikoresho byihariye byo gukora ibihangano bifatika bihuza umurongo wamabwiriza hamwe nibitekerezo byateganijwe. Prototypes ningirakamaro kugirango yakire ibitekerezo byabakiriya, yemerera gutondekanya neza mbere yo gukomeza kurwego rwo gukora. Iyi mikorere yinziti iremeza ko ibicuruzwa byanyuma byujuje ibyangombwa byifuzwa nibisabwa.
Intambwe ya 3: Guhitamo ibikoresho no gucapa: Guhitamo ibikoresho byiza kubikorwaKwiyitahoItanga cyane no kuramba no gukora neza. Ibintu nkibimba, kugenderamo, no kurwanya imiterere y'ibidukikije bisuzumwa. Kurugero, mubidukikije bikaze hanze yibidukikije, abapaki bakozwe mubikoresho bya vinyl birwanya ikirere bikundwa. Gufatanya namasosiyete yo gucapa cyangwa gukoresha ibikoresho byo gucapa munzu ni ngombwa kugirango ugere ku icapiro ryo hejuru. Gucapa kwa Digital, kurugero, gutanga inyungu zo kwitondera no kwihuta inshuro nyinshi, bigatuma ingirakamaro kubaguzi b2b.
Intambwe ya 4: Gupfa-gutema no kurangiza: Kugirango ugere ku buryo busobanutse na kimwe, gukomera bigomba gukorwa mu buryo bwo gutema. Iyi ntambwe ikubiyemo gukoresha ibikoresho byihariye kugirango igabanye imidugararo muburyo bwihariye, gutanga isura ishimishije kandi nziza. Muri icyo gihe, amahitamo atandukanye yo kurangiza, nka gloss, matte, cyangwa yambaye arangiza, arashobora kongerwaho kugirango ateze imbere ubujurire rusange. Rimwe na rimwe, inyongera yongeyeho nka Foifice cyangwa Inzitizi zirashobora kwinjizwa kugirango uzamure ingaruka zigaragara za sticker.
Intambwe ya 5: Ubwishingizi bw'UBUNTU N'IBIKORWA: Mbere yuko udupapuro twiteguye ku isoko, hazagira ireme ryiza kandi inzira yo gupima ni ngombwa. Harimo kugenzura ibicuruzwa byanyuma kugirango umenye neza ko yandika, ibara ryukuri, kandi imbaraga zifatika zujuje ubuziranenge bwo hejuru. Kubahiriza amabwiriza yinganda ni ngombwa, cyane cyane kubisabwa byihariye nkibikoresho byo mu bikoresho cyangwa ibikoresho byubuvuzi. Ubuhamya n'Inyigo by'urubanza byo mu bakiriya banyuzwe na B2B birashobora kuba Isezerano kumikorere no kwizerwa muburyo bwo gukora ibikorwa.
Intambwe ya 6: Gupakira no gutanga: Mu cyiciro cya nyuma cyumusaruro, imidugarare yihariye yo kwifata neza gupakira kugirango urinde ubunyangamugayo bwabo mugihe cyo gutambuka. Ukurikije ubwinshi nibisabwa, abapaki barashobora gupfunyikwa muri rolls, impapuro, cyangwa seti. Uku gupakira neza neza ko abaguzi ba B2B bakira amategeko yabo muburyo butandukanye, biteguye gukoreshwa mubikorwa bitandukanye. Uburyo bwo gutanga neza hamwe na sisitemu yo gukurikirana no gukurikirana inzira nyabagendwa inzira, yemerera ubucuruzi kuzuza byimazeyo ibisabwa nabakiriya babo.
Umwanzuro:
KuremaCustomess KwifataKubaguzi B2B ni inzira yitonze iri mu ntambwe nyinshi, kuva mu iterambere rya mbere kumusaruro wanyuma. Aba bakomeye bagaragaje ko ari igikoresho cyingenzi kubucuruzi bashaka kuzamura ibiza, batandukanya ibicuruzwa, bagashyiraho ibitekerezo birambye kubakiriya. Mugusuzuma witonze ibintu nkibishushanyo, ibikoresho byo gucapa, no kurangiza, abaguzi ba B2B barashobora kubona imiti myiza myiza yuzuza intego zabo zo kwamamaza. Hamwe nuburyo bwiza, uduhati twifata neza turenze ibirango gusa; Bahinduka igice cyibikorwa byanze bikunze, gukosora amahirwe mashya yo gukorana no gukura.
Nka sosiyete ya Top3 munganda zifata inganda zikora, twese dukora ibikoresho fatizo. Turasohora kandi ibirango bitandukanye byo kwigaragaza byinzoga, kwisiga / kwita ku ruhu rwo kwivuza, vino itukura yonyine, na divayi y'amahanga. Kubikomeye, turashobora kuguha uburyo butandukanye bwa stickers mugihe ubikeneye cyangwa ubitekerezeho. Turashobora kandi gushushanya no gucapa inzira zagenwe kuri wewe.
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Igihe cyohereza: Ukwakira-23-2023