Raws li daim ntawv lo yooj yim thiab siv tau, cov ntawv nplaum rau tus kheej yog tshwj xeeb tshaj yog siv hauv cov khoom siv cawv. Nws tsis tsuas yog muab cov ntaub ntawv cov khoom lag luam, tab sis kuj tseem txhim kho kev lees paub lub npe thiab txhim kho cov neeg siv khoom thawj qhov kev xav ntawm cov khoom.
1.1 Muaj nuj nqi thiab kev siv
Alcohol self-adhesive labelsfeem ntau ua cov haujlwm hauv qab no:
Cov ntaub ntawv qhia khoom: suav nrog cov ntaub ntawv yooj yim xws li lub npe ntawm cov cawv txiv hmab, qhov chaw ntawm lub hauv paus chiv keeb, xyoo, cov ntsiab lus cawv, thiab lwm yam.
Kev cai lij choj cov ntaub ntawv sau npe: xws li daim ntawv tso cai tsim khoom, cov ntsiab lus net, daim ntawv teev cov khoom, lub neej txee thiab lwm cov ntsiab lus uas yuav tsum tau sau npe raws cai.
Hom kev txhawb nqa: Qhia hom kab lis kev cai thiab cov khoom lag luam los ntawm kev tsim tshwj xeeb thiab xim txuam.
Kev pom zoo: Sib txawv ntawm lwm yam khoom ntawm lub txee thiab nyiam cov neeg siv khoom'saib xyuas.
1.2 Tsim cov ntsiab lus
Thaum tsim cov ntawv nplaum cawv, koj yuav tsum xav txog cov ntsiab lus hauv qab no:
Clarity: Xyuas kom meej tias tag nrho cov ntawv nyeem kom meej meej nyeem tau thiab zam dhau cov qauv tsim uas ua rau cov ntaub ntawv nyuaj rau kev txiav txim siab.
Kev sib xyaw xim: Siv cov xim uas zoo ib yam nrog cov duab hom, thiab xav txog seb cov xim zoo li cas hauv cov teeb sib txawv.
Kev xaiv cov khoom siv: Raws li kev tso npe thiab nqi peev nyiaj ntawm cov khoom siv cawv, xaiv cov khoom siv uas tsim nyog rau tus kheej kom ntseeg tau tias muaj zog thiab haum ntawm daim ntawv lo.
Copywriting creativity: Cov copywriting yuav tsum yog cov ntsiab lus thiab muaj zog, muaj peev xwm xa cov khoom sai sai's cov ntsiab lus muag, thiab tib lub sijhawm muaj qee qhov kev nyiam thiab nco.
1.3 Kev lag luam trends
Nrog rau txoj kev loj hlob ntawm kev ua lag luam thiab kev hloov pauv ntawm cov neeg siv khoom xav tau, cov ntawv ntim cawv tus kheej nplaum tau pom cov qauv hauv qab no:
Personalization: Ntau thiab ntau lub npe tau nrhiav cov qauv tsim tshwj xeeb kom sib txawv lawv tus kheej los ntawm cov neeg sib tw.
Kev paub txog ib puag ncig: Siv cov khoom siv rov ua dua tshiab lossis biodegradable nws tus kheej-nplaum cov ntaub ntawv los txo qhov cuam tshuam ib puag ncig.
Digitalization: Sib txuas QR code thiab lwm yam thev naus laus zis los muab cov kev pabcuam digital xws li cov khoom lag luam traceability thiab authenticity verification.
1.4 Ua raws li cov cai
Kev tsim daim ntawv lo rau cov khoom siv cawv yuav tsum ua raws li cov cai thiab cov cai, suav nrog tab sis tsis txwv rau:
Cov Cai Tswj Kev Nyab Xeeb Khoom Noj: Ua kom raug thiab raug cai ntawm txhua yam ntaub ntawv hais txog zaub mov.
Txoj Cai Kev Tshaj Tawm: Tsis txhob siv cov lus tshaj tawm lossis kev dag ntxias.
Kev tiv thaiv cov cuab yeej cuab tam: hwm lwm tus neeg txoj cai kev lag luam, kev cai lij choj thiab lwm yam kev cai lij choj, thiab zam kev ua txhaum cai.
Los ntawm cov ntsiab lus saum toj no, peb tuaj yeem pom tias cawvself-adhesive daim ntawv lotsis yog tsuas yog cov ntaub ntawv yooj yim xwb, tab sis kuj yog tus choj tseem ceeb rau kev sib txuas lus ntawm cov khoom lag luam thiab cov neeg siv khoom. Kev tsim daim ntawv lo ua tiav tuaj yeem txhim kho cov duab kos duab thiab txhim kho kev lag luam kev sib tw thaum ua kom muaj kev sib kis ntawm cov ntaub ntawv.
2. Cov qauv tsim
2.1 Visual thov
Kev tsim cov ntawv nplaum rau tus kheej ua ntej yuav tsum muaj qhov pom kev pom zoo kom sawv tawm ntawm ntau yam khoom. Cov ntsiab lus xws li kev sib txuam xim, qauv tsim, thiab kev xaiv font tag nrho muaj qhov cuam tshuam tseem ceeb rau kev pom kev pom.
2.2 Copywriting creativity
Copywriting yog ib feem tseem ceeb ntawm kev xa cov ntaub ntawv hauv kev tsim daim ntawv lo. Nws yuav tsum ua kom meej meej, meej thiab muaj tswv yim, muaj peev xwm rub tau cov neeg siv khoom sai sai thiab nthuav qhia tus nqi tseem ceeb ntawm cov khoom.
2.3 Hom kev lees paub
Kev tsim daim ntawv lo yuav tsum ntxiv dag zog rau kev lees paub lub npe thiab txhim kho cov neeg siv khoom'Lub cim xeeb ntawm lub lag luam los ntawm kev tsim LOGO, hom xim, fonts thiab lwm yam.
2.4 Cov khoom siv thiab cov txheej txheem
Xaiv cov khoom siv thiab kev ua haujlwm zoo yog qhov tseem ceeb rau qhov zoo thiab ua haujlwm ntev ntawm koj cov ntawv. Cov ntaub ntawv sib txawv thiab cov txheej txheem tuaj yeem nqa qhov sib txawv tactile thiab pom kev cuam tshuam.
2.5 Functionality thiab practicality
Ntxiv nrog rau kev ua kom zoo nkauj, cov ntawv sau yuav tsum muaj qee yam kev ua haujlwm, xws li cov cim tiv thaiv cuav, cov ntaub ntawv traceability, kev siv cov khoom siv ib puag ncig, thiab lwm yam, kom tau raws li cov kev xav tau ntawm kev ua lag luam thiab cov neeg siv khoom.
2.6 Kev Ua Raws Cai
Thaum tsim cov ntawv nplaum rau tus kheej, koj yuav tsum xyuas kom meej tias tag nrho cov ntawv sau, cov qauv, thiab cov khoom lag luam ua raws li cov cai thiab cov cai tswj hwm kom tsis txhob muaj kev pheej hmoo raug cai xws li kev ua txhaum cai.
3. Kev xaiv cov khoom siv
Nyob rau hauv cov txheej txheem ntawm kev tsim cov ntawv nplaum rau nws tus kheej, kev xaiv ntawm cov khoom muaj feem cuam tshuam rau kev ntxhib los mos, durability thiab tag nrho cov tsos ntawm daim ntawv lo. Cov hauv qab no yog ob peb yam khoom siv feem ntau siv rau cov ntawv sau cawv, nrog rau lawv cov yam ntxwv thiab cov xwm txheej siv tau:
3.1 Coated ntawv
Coated daim ntawv yog ib qho uas nquag siv caw daim ntawv lo thiab tau txais kev pom zoo rau nws cov xim luam ntawv siab luam tawm thiab tus nqi qis. Nyob ntawm qhov kev kho saum npoo, daim ntawv coated tuaj yeem muab faib ua ob hom: matte thiab glossy, uas yog tsim rau cov ntawv sau caw uas yuav tsum tau muaj qhov sib txawv gloss.
3.2 Daim ntawv tshwj xeeb
Cov ntaub ntawv tshwj xeeb xws li Jiji Yabai, daim ntawv thoob dej khov, Ganggu ntawv, thiab lwm yam. feem ntau yog siv rau cov ntawv lo ntawm cov khoom siv cawv siab vim lawv qhov tshwj xeeb zoo nkauj thiab kev ntxhib los mos. Cov ntaub ntawv no tsis yog tsuas yog muab cov txiaj ntsig zoo nkauj xwb, tab sis kuj ua rau pom kev ua haujlwm zoo hauv qee qhov chaw, xws li daim ntawv thoob dej khov uas tseem nyob zoo thaum cov cawv liab tau ntub rau hauv lub thoob dej khov.
3.3 PVC khoom
Cov khoom siv PVC tau maj mam dhau los ua kev xaiv tshiab rau cov ntaub ntawv caw vim nws cov dej tsis kam thiab tshuaj lom neeg. PVC cov ntawv tseem tuaj yeem tuav cov nplaum zoo thiab zoo li hauv qhov chaw ntub dej lossis dej, thiab tsim nyog rau kev siv sab nraum zoov lossis cov khoom ntim khoom uas yuav tsum tau ntxuav tas li.
3.4 Cov khoom siv hlau
Cov ntawv sau ua los ntawm cov hlau, xws li kub, nyiaj, platinum ntawv lossis hlau daim hlau, feem ntau yog siv rau cov khoom siv dej cawv tshwj xeeb lossis cov khoom siv tshwj xeeb vim lawv cov luster tshwj xeeb thiab kev ntxhib los mos. Cov ntawv nplaum hlau tuaj yeem muab qhov tshwj xeeb zoo siab, tab sis tus nqi kuj yog siab heev.
3.5 Pearlescent ntawv
Pearlescent ntawv, nrog nws cov nyhuv pearlescent rau saum npoo, tuaj yeem ntxiv lub ci ci rau cov ntawv caw thiab tsim nyog rau cov khoom uas xav tau kom nyiam. Pearlescent ntawv muaj nyob rau hauv ntau yam xim thiab textures kom tau raws li cov kev xav tau sib txawv.
3.6 Ib puag ncig tus phooj ywg ntawv
Raws li kev xaiv kom ruaj khov, daim ntawv zoo ib puag ncig yog nce kev nyiam los ntawm cov npe cawv. Nws tsis tsuas yog embodies lub hom kev tiv thaiv ib puag ncig lub tswv yim, tab sis kuj ua tau raws li ntau haiv neeg tsim kev xav tau ntawm kev ntxhib los mos thiab xim.
3.7 Lwm cov ntaub ntawv
Ntxiv rau cov ntaub ntawv saum toj no, lwm cov ntaub ntawv xws li tawv thiab cov ntaub ntawv hluavtaws kuj tseem siv los tsim cov ntawv caw. Cov ntaub ntawv no tuaj yeem muab qhov tshwj xeeb tactile thiab pom kev cuam tshuam, tab sis yuav xav tau cov txheej txheem tshwj xeeb thiab cov nqi siab dua.
Kev xaiv cov khoom tsim nyog tuaj yeem tsis tsuas yog txhim kho cov duab sab nraud ntawm cov khoom siv cawv, tab sis kuj qhia tau zoo dua hauv kev siv tiag tiag. Thaum xaiv cov ntaub ntawv, nws yog ib qho tsim nyog yuav tsum ua tib zoo xav txog tus nqi, tsim cov cai, siv ib puag ncig, thiab qhov ua tau ntawm cov txheej txheem tsim khoom.
4. Customization txheej txheem
4.1 Kev soj ntsuam xav tau
Ua ntej customizing cawv rau tus kheej-nplaum ntawv, koj thawj zaug yuav tsum tau ua ib qho kev xav tau kev soj ntsuam kom nkag siab txog cov kev xav tau tshwj xeeb ntawm cov neeg siv khoom. Qhov no suav nrog qhov loj me, cov duab, cov khoom siv, cov qauv tsim, cov ntsiab lus ntawm cov ntaub ntawv, thiab lwm yam ntawm daim ntawv lo. Kev tsom xam cov kev xav tau yog thawj kauj ruam hauv cov txheej txheem customization, kom ntseeg tau tias kev tsim thiab kev tsim khoom tuaj yeem ua tau raws li cov neeg xav tau.
4.2 Tsim thiab tsim khoom
Raws li cov txiaj ntsig ntawm kev xav tau kev txheeb xyuas, cov neeg tsim qauv yuav ua cov qauv tsim, nrog rau kev sib txuas ntawm cov qauv, ntawv nyeem, xim thiab lwm yam. Thaum lub sij hawm tsim cov txheej txheem, cov neeg tsim qauv yuav tsum xav txog cov duab hom, cov yam ntxwv ntawm cov khoom, thiab cov hom phiaj nyiam cov neeg siv khoom. Tom qab tsim tiav, peb yuav sib txuas lus nrog cov neeg siv khoom thiab hloov kho raws li kev tawm tswv yim kom txog rau thaum tus qauv tsim tau pom tseeb.
4.3 Kev xaiv cov khoom siv
Kev xaiv cov khoom siv daim ntawv lo yog qhov tseem ceeb rau qhov zoo ntawm cov khoom kawg. Feem ntau siv cov ntaub nplaum rau tus kheej muaj xws li PVC, PET, daim ntaub dawb, thiab lwm yam. Txhua yam khoom muaj nws tus kheej tshwj xeeb thiab cov xwm txheej siv tau. Yam xws li durability, dej tsis kam, adhesion, thiab lwm yam yuav tsum tau txiav txim siab thaum xaiv.
4.4 Txheej txheem luam ntawv
Cov txheej txheem luam ntawv yog qhov txuas tseem ceeb hauvdaim ntawv lo ntau lawm, nrog rau yam xws li kev tsim cov xim thiab cov duab clarity. Cov tshuab luam ntawv niaj hnub xws li kev tshuaj ntsuam luam ntawv, flexographic luam ntawv, luam ntawv digital, thiab lwm yam tuaj yeem xaiv cov txheej txheem luam ntawv tsim nyog raws li kev tsim qauv thiab ntim ntau lawm.
4.5 Kev soj ntsuam zoo
Hauv cov txheej txheem tsim cov ntawv lo, kev tshuaj xyuas zoo yog qhov tseem ceeb txuas. Kev luam ntawv zoo, xim raug, cov khoom zoo, thiab lwm yam ntawm cov ntawv yuav tsum tau soj ntsuam nruj me ntsis kom ntseeg tau tias txhua daim ntawv lo ua tau raws li cov qauv.
4.6 Tuag txiav thiab ntim
Tuag txiav yog kom raug txiav daim ntawv lo raws li cov duab ntawm cov qauv tsim los xyuas kom meej tias cov npoo ntawm daim ntawv lo zoo zoo thiab tsis muaj burrs. Ntim yog los tiv thaiv cov ntawv los ntawm kev puas tsuaj thaum lub sijhawm thauj mus los, feem ntau yog yob los yog ntawv.
4.7 Kev xa khoom thiab kev thov
Tom qab ua tiav cov kauj ruam saum toj no, daim ntawv lo yuav raug xa mus rau tus neeg siv khoom. Thaum cov neeg siv khoom siv cov ntawv lo rau lub raj mis cawv, lawv yuav tsum xav txog qhov adhesion thiab huab cua tsis kam ntawm cov ntawv lo kom ntseeg tau tias lawv tuaj yeem tswj tau cov txiaj ntsig zoo hauv ntau qhov chaw.
5. Daim ntawv thov scenarios
5.1 Ntau daim ntawv thov ntawm cov ntawv caw caw
Wine self-adhesive labels qhia lawv ntau haiv neeg thiab tus kheej ntawm cov khoom siv cawv sib txawv. Los ntawm liab thiab dawb caw mus npias thiab cider, txhua yam khoom muaj nws tus kheej daim ntawv lo tsim kev xav tau.
Red wine labels: Feem ntau yog ua los ntawm cov ntaub ntawv zoo, xws li daim iav coated ntawv lossis daim ntawv kos duab, los qhia qhov zoo nkauj thiab zoo ntawm cov caw liab.
Cov ntawv cim cawv: Koj tuaj yeem nyiam siv cov qauv tsim qauv yooj yim, xws li kraft daim ntawv nplaum, los qhia cov yam ntxwv ntawm nws cov keeb kwm ntev thiab kev ua haujlwm ib txwm ua.
Npias cov ntawv lo: Cov qauv tsim yuav ua kom muaj zog dua, siv cov xim ci thiab cov qauv kom rov hais dua rau cov neeg siv khoom qis dua.
5.2 Xaiv cov ntaub ntawv sau npe
Ntau hom cawv muaj ntau yam kev xav tau rau kev xaiv cov ntaub ntawv sau npe. Cov kev cai no feem ntau cuam tshuam nrog kev cia ntawm cov cawv txiv hmab thiab lub hom phiaj ua lag luam.
Anti-ice thoob daim duab kos duab: haum rau cov cawv uas yuav tsum tau saj zoo dua tom qab txias, thiab tuaj yeem tswj tau qhov kev ncaj ncees thiab kev zoo nkauj ntawm daim ntawv lo rau hauv qhov chaw tsis tshua muaj kub.
Cov khoom siv tsis muaj dej tsis zoo thiab cov roj pov thawj: Tsim nyog rau cov chaw ib puag ncig xws li tuav thiab khw noj mov, kom ntseeg tau tias cov ntawv tseem muaj txiaj ntsig txawm tias muaj kev sib cuag nrog dej thiab roj.
5.3 Copywriting creativity thiab kab lis kev cai qhia
Cov ntawv luam ntawm cov ntawv nplaum rau tus kheej yuav tsum tsis yog tsuas yog qhia cov ntaub ntawv khoom, tab sis kuj tseem nqa cov kab lis kev cai thiab cov dab neeg kom nyiam cov neeg siv khoom.
Kev koom ua ke ntawm cov ntsiab lus ntawm kab lis kev cai: Muab cov yam ntxwv hauv cheeb tsam, cov dab neeg keeb kwm lossis cov ntsiab lus ntawm lub hom phiaj rau hauv kev tsim, ua rau daim ntawv lo rau kev sib txuas lus kab lis kev cai.
Kev nthuav qhia pom kev muaj tswv yim: Siv qhov sib xyaw ua ke ntawm cov duab, xim thiab cov ntawv sau los tsim kom pom qhov txawv txav thiab txhim kho qhov kev thov ntawm cov khoom ntawm lub txee.
5.4 Kev sib xyaw ua ke ntawm kev siv tshuab thiab khoom siv tes ua
Txoj kev loj hlob ntawm cov tshuab luam ntawv niaj hnub no tau muab ntau txoj hauv kev rau cov ntawv nplaum rau nws tus kheej. Kev sib xyaw cov txheej txheem sib txawv tuaj yeem txhim kho kev ntxhib los mos thiab kev ua haujlwm ntawm cov ntawv lo.
Kub stamping thiab silver foil technology: Ntxiv kev nkag siab ntawm cov khoom kim heev rau daim ntawv lo thiab feem ntau yog siv rau hauv daim ntawv lo tsim rau high-end wines.
UV tshuab luam ntawv: Muab siab gloss thiab xim saturation, ua cov ntawv ntau dazzling nyob rau hauv lub teeb.
Laminating txheej txheem: tiv thaiv daim ntawv lo los ntawm khawb thiab kis kab mob, ncua lub neej ntawm daim ntawv lo.
6. Kev lag luam tiam sis
6.1 Kev txheeb xyuas kev lag luam xav tau
Raws li ib feem tseem ceeb ntawm kev txheeb xyuas cov khoom lag luam, kev lag luam xav tau rau cov ntawv nplaum rau tus kheej cov cawv tau nce tsis tu ncua nrog kev loj hlob ntawm kev lag luam cawv. Raws li "Kev Tshawb Fawb Kev Tshawb Fawb Txog Kev Txhim Kho Kev Npaj Ua Lag Luam thiab Kev Lag Luam Kev Lag Luam ntawm Tuam Tshoj Tus Kheej Daim Ntawv Sau Npe Kev Lag Luam los ntawm 2024 txog 2030", kev lag luam loj ntawm Tuam Tshoj tus kheej nplaum daim ntawv lo kev lag luam tau loj hlob los ntawm 16.822 billion yuan hauv 2017 txog 31.881 billion yuan hauv 2017. Kev thov Nws tau nce los ntawm 5.51 billion square meters hauv 2017 rau 9.28 billion square meters. Txoj kev loj hlob no qhia tau tias cov ntawv nplaum rau tus kheej tau siv ntau dua hauv kev ntim cawv.
6.2 Cov neeg siv khoom nyiam thiab tus cwj pwm
Cov neeg siv khoom tau them nyiaj ntau dua rau cov hom lag luam thiab ntim tsim thaum xaiv cov khoom siv cawv. Raws li lub hauv paus tseem ceeb los txhim kho cov khoom muag thiab nthuav tawm cov ntaub ntawv ntawm cov khoom lag luam, cov ntawv nplaum tus kheej muaj kev cuam tshuam ncaj qha rau cov neeg siv khoom kev txiav txim siab. Cov neeg siv khoom niaj hnub no nyiam cov ntawv sau npe uas muaj tswv yim, tus kheej thiab ib puag ncig tus phooj ywg, uas ua rau cov tuam txhab cawv los nqis peev ntau zog thiab nqi hauv daim ntawv lo.
6.3 Technology thiab innovation tiam sis
Kev nce qib hauv kev luam ntawv thev naus laus zis thiab cov ntaub ntawv tshawb fawb tau ua rau muaj kev hloov kho thiab ua haujlwm ntawm cov ntawv nplaum rau tus kheej. Piv txwv li, cov cim ntse ntse ua ke nrog RFID chips tuaj yeem paub txog kev txheeb xyuas cov chaw taws teeb thiab cov ntaub ntawv nyeem cov khoom, txhim kho cov saw hlau tswj kev ua haujlwm zoo. Tsis tas li ntawd, kev siv cov ntaub ntawv zoo ib puag ncig, xws li daim ntawv txuas mus ntxiv thiab bio-raws li adhesives, ua rau nws tus kheej-nplaum cov ntawv ntau dua nyob rau hauv txoj kab nrog kev ntim ntsuab.
6.4 Kev lag luam kev sib tw thiab kev sib tw
Tuam Tshoj tus kheej-adhesive daim ntawv lo kev lag luam muaj ib tug kuj tsis tshua muaj concentration theem, thiab muaj ntau lub tuam txhab thiab hom nyob rau hauv kev ua lag luam. Cov tuam txhab loj tuav cov lag luam sib koom los ntawm qhov zoo xws li cov txiaj ntsig zoo, hom kev cuam tshuam, thiab cov thev naus laus zis siab heev, thaum cov tuam txhab me thiab nruab nrab sib tw nrog cov tuam txhab loj los ntawm cov tswv yim xws li cov txheej txheem ntau lawm thiab ntau yam khoom thiab cov kev pabcuam. Nyob rau hauv lub neej yav tom ntej, nrog kev nce qib ntawm thev naus laus zis thiab kev lag luam nce ntxiv rau cov ntawv sau zoo, kev lag luam concentration yuav tsum maj mam nce.
Tiv tauj peb tam sim no!
Hauv peb lub xyoos dhau los,Donglaitau ua tiav qhov kev vam meej zoo kawg thiab tau los ua tus thawj coj hauv kev lag luam. Lub tuam txhab cov khoom lag luam dav dav suav nrog plaub yam ntawm cov ntawv nplaum tus kheej cov ntaub ntawv thiab cov khoom siv nplaum txhua hnub, suav nrog ntau dua 200 ntau yam.
Nrog rau kev tsim khoom txhua xyoo thiab kev muag khoom ntau tshaj 80,000 tons, lub tuam txhab tau ua tsis tu ncua nws lub peev xwm los ua kom tau raws li kev lag luam xav tau ntawm qhov loj.
Xav tias dawb rau tiv tauj us thaum twg los tau! Peb nyob ntawm no los pab thiab xav hnov los ntawm koj.
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Post lub sij hawm: Aug-12-2024